Collection: Whitening Ritual

Whitening Ritual for Bright, Brilliant Coats

These products are specifically formulated for white and light-colored coats that tend to become yellow, dull or stained over time due to tears, saliva, oxidation and environmental buildup. Ideal for breeds such as the Maltese, Samoyed, West Highland White Terrier, Bichon Frisé, Poodle, Persian and other white or clear-coated dogs and cats.

The Whitening & Brightening Shampoo contains a special violet pigment that helps neutralize yellow tones from the very first wash while enhancing the natural brilliance and clarity of the coat.

Enriched with Quaternized Keratin and Vitamins C + E + Panthenol to help nourish and protect the hair fiber, while Bamboo, Lotus Flower and Linseed Extracts help leave the coat soft, shiny and radiant.

Suitable for dogs and cats.